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Chucky
"Hi! I am Chucky."
POS | ON PREMISE
In celebration of the second season of the TV series, USA Network
& SYFY paired up with Elysian Brewing Company & COR to bring something killer to life. So we built a point of purchase display to help bring the experience to life. Just like the iconic doll, this beer will be
your friend ‘til the very end. Giving consumers a taste of their childhood once again.
Services:
Brand Strategy
Creative Direction & Design
Project Management
BRAND
We created a consumer experience at point of purchase around the launch of season 2 of Chucky and this new beer brought to you by Elysian Brewing. Creating a consumer
experience to die for.
“Hi, I’m Chucky. Wanna Play?”
After creating the point of purchase display Zapper helped us create a unique AR home experience to push the launch of the show featured on USA Network by having Chucky coming to life cutting his way out of an Elysian Brewing Pumpkin Pack, perfect pairing for the season.
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